Blogs from the Members of Ernie Ball Forums
Featured blog entry from Big Poppa
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Advertising Marketing ...'Marketising"Posted 11-15-2009 at 07:51 AM by Big Poppa
In the old days....(about a decade ago...ok maybe two) a manufacturer did print ads, point of purchase material, artist endorsements and if you were progressive like my father you came out with a t shirt....(1971...the first promotional clothing in our industry) to market their product. There was no line or distinction between marketing and advertising. It was all the same. The last ingredient of your 'marketising' was that you left it to your dealer to tell your story.
They got... |
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