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  • Over the past year, guitar wizard Mike Dawes took a GoPro camera and an iPhone around the world to capture his 'What Just Happened?' world tour, and gather footage to accompany his oldest song, Boogie Shred. This percussive guitar track has always been a regular feature of Mike's set. He picks, taps, slaps and generally abuses his guitar in a way that has raised smiles and dropped jaws all over the planet. This video also features cameos from the likes of Gotye, Andy McKee, and Newton Faulkner, wonders of the world such as the Acropolis of Athens and the Great Wall of China, as well as some more unusual locations including the streets of Lebanon, the frozen north of Finland and a scorpion infested desert in Arizona!10 July
  • Over the past year, guitar wizard Mike Dawes took a GoPro camera and an iPhone around the world to capture his 'What Just Happened?' world tour, and gather footage to accompany his oldest song, Boogie Shred. This percussive guitar track has always been a regular feature of Mike's set. He picks, taps, slaps and generally abuses his guitar in a way that has raised smiles and dropped jaws all over the planet. This video also features cameos from the likes of Gotye, Andy McKee, and Newton Faulkner, wonders of the world such as the Acropolis of Athens and the Great Wall of China, as well as some more unusual locations including the streets of Lebanon, the frozen north of Finland and a scorpion infested desert in Arizona!10 July
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important moments from our 50 year history

1953

Ernie Ball's official Fender endorsee photo....

1967

Jimi Hendrix, unknown in the US at the time, heads to England to form a rock group.  Among many...

Late 60's

Late 60's ad for EB's goofy guitar picks!...

Late 70's

Sterling Ball and Dan Norton at the NAMM booth in Chicago.´╗┐...

2004

Pirate themed NAMM booth´╗┐...