Introducing The New Ernie Ball Paradigm Guitar Strings

It's official: this morning we debuted our new Paradigm electric and acoustic strings - the strongest guitar strings known to man. Paradigm strings feature superior break-resistance and unparalleled durability while delivering iconic Slinky tone. In fact, we're so confident that Paradigm strings won't break or rust, that we'll replace them absolutely free if they do.

We asked some particularly hard-playing guitarists to try playing a set and attempt to break them. Both John Petrucci and Kenny Wayne Shepherd stepped up to the challenge, and both failed to break them.

Coming in Spring 2017, Paradigm will be available in our top Slinky gauges, as well as in both acoustic Phosphor Bronze and 80/20 Bronze alloys.

Sign up to receive updates at our website.